When it comes to selling yourself on paper, you will find that newspaper editors are tough customers. After all, they put information on paper every day. There are no bonus points for correct spelling, punctuation or grammar. Those are givens. A single error can consign your résumé to the circular file. Edit your work, proofread the final copy and then double-check everything. Twice. Have someone else go over it. Make sure the editor is NOT the first person to see the finished product.
Understand the purpose of a résumé. It is not intended to get you a job. It is meant to tell the prospective employer enough about you so that they’ll look at your work samples or call you in for an interview. Use the interview, tests, tryouts and other activities to land the job. In a business where word economy is valued, one-page résumés are twice as effective as two-page résumés. Even editors with 20 years and several papers behind them limit their résumés to one page. You’re certainly free to go over that, but it’s not very smart — especially when your experience, in comparison to the editor’s — is modest.
What Comes After Name, Address and Phone Number?
Stating your career objective can help, but only if it matches the opening. An incompatible career objective can eliminate you from consideration. It’s also OK to omit this. Put education or experience next, depending on which is more relevant to the job you’re trying to get. If all of your work has been outside of journalism, but you have a degree in it, lead with the degree and details about your coursework. If you’re completing a non-journalism degree and have two internships at newspaper, list the internships first. Chronological order is less important than relevance.
Go Beyond Simple Job Titles
Describe your jobs. Don’t say you were a reporter. Say you were a reporter who covered a school district, two police departments and the local court and that you wrote a Sunday column. Mention the more complicated, difficult or humorous accomplishments you had in those jobs. These accomplishments distinguish your résumé from others, tell the newspaper something about your interests and abilities and could open the door to an interview.
Use a Clean and Simple Design
Be bold if you can, but not flashy. I have seen cartoon résumés, résumés with little basketballs on them and résumés made to look like front pages. Gimmicks can suggest a lack of experience or sophistication and do not give you any advantage over other applicants. As more and more companies scan résumés for databases, you may want to consider how to make a résumé that scans cleanly.
What About Non-Journalism Jobs?
If you have a short employment history, you certainly may include jobs that are not journalism-related. These help demonstrate that you have worked for others, know how to toil for a living, show up on time and generally be responsible. Stress areas that are most similar to news papering: writing, working with the public, juggling tasks.
What else should I include?
Second languages (but they better be more than the obligatory school minimum), awards, scholarships, extracurricular activities that demonstrate leadership and personal achievements — if they demonstrate relevant qualities such as resourcefulness, tenacity or responsibility. In one case, I was impressed that, while carrying a full load of classes, a student also was a full-time, caregiver for an elderly neighbor.
What About References?
Before you list anyone as a reference, make sure it’s OK with them. Ask whether they can give you a good word. (Once, I called a reference, and the person said, “He listed me? That was a mistake.” The candidate’s chances stopped there.) If your résumé is getting crowded for one page, you can use a second sheet just for references. I don’t think there’s any need to say, “References available upon request.” I assume so.
Omit Personal Information.
It is not relevant whether you are married or single, old or young, a smoker-or a non-smoker. Don’t include those facts. It can mark you as lacking the sophistication to know what’s relevant and what isn’t. My curiosity is piqued when someone’s résumé carries a list of places visited or lived in. Hobbies can intrigue me, too, but they turn others down cold. Generally, the more relevant it is to the job, the safer you are using it. Being accomplished at a musical instrument, for example, implies precision, discipline and practice. Saying that you have a passion for coffees or that you bake bread may turn some people off.
If you want to negotiate the best deal for yourself going into a job, do as I say, not as I do.
When the Free Press asked me whether I wanted a job, I immediately yelled, “Yes!”
Not very cool, I know.
And I quickly slammed any door I had for negotiating. Fortunately, I was treated pretty well anyway. Now, I tell people (even people I make offers to) not to accept instantly.
A little about the dynamics of hiring: Between the time when a company offers you a job and you accept, you have leverage.
Inside the company, a bunch of people have met and decided that you are the person, out of a handful of candidates, whom they want to hire. The person who makes the call is expected to get your acceptance. They do not want to reconvene, go to the next candidate or re-ignite their search.
Often, the company has room to improve its offer.
When you get an offer from a place where you’d like to work, be effusive with your thanks. (I love it when people get excited about a job offer. It’s one of the big thrills of our job and gets people started off on the right foot.)
Be excited, but don’t commit on the spot. Tell the employer you’d like some time to think it over. That’s only reasonable. But what’s a reasonable amount of time? That’s debatable. Overnight at the bare minimum. A couple of days is reasonable. More than a week might make it seem as though you’re playing one offer against others, or aren’t very interested.
When they make the offer, get the particulars. How much will they pay? When do they want you to start? What are the specifics of the job? What about vacation pay and insurance? (These are questions you may have wondered about, but declined to get specific about during the interview process.) How about moving expenses? Training opportunities? When will you be up for a salary review?
The Money.
The key question, of course, usually is how much you’ll earn. When will they review your salary? Typically, that happens after a year. Can they make it six months? This could mean a more immediate raise, not just in the first year, but subsequent years’ raises will come faster, too. This is especially good to negotiate for if you and the company agree that the wage rate isn’t as high as would seem appropriate for someone with your skills, and you’re both willing to bank on your ability to prove yourself.
Experience Level.
A key question is to ask what experience level they’re crediting to you. Especially in the first five years of a career, salary and paid vacation may be structured around how much experience you have. How are they counting the three internships you had? Some will count them, some won’t and some are negotiable. You want to get that number up as high as you can.
Vacation.
How much vacation will you get, and when will you get it? Some places don’t allow you to take vacation until the calendar year after the year in which it was earned. That means, that if you start in February, you won’t get vacation until the next year. You could be looking at a year or more without a break. Ask whether you can take some in the current year.
Vacations tend to be earned on a pro-rated basis for the first year — so many days off for so many days worked — and in lumps of two, three or four weeks in the second year and beyond. The number of weeks depends on your experience. If vacation time is important to you, find out whether you can get to that three- or four-week level a year earlier.
Moving Expenses.
How will the company handle your move? Will they pay “all reasonable costs”? Does that include your piano? Your pets? Your car? Will they set you up with house or apartment hunting help? Will they pay for the visit out to look? If it looks like their moving policy won’t cover the expenses from your move, can they give you a lump sum (some call it a signing bonus) to make up the difference?
Training Opportunities.
Few people negotiate development opportunities, but this is an option, too. Ask what and how you’ll be learning skills for your new job, especially if it’s something new for you. What form will on-the-job training take? Will you have a mentor? Periodic progress reports?
Even the start date is negotiable. They may want you right away, but you haven’t had a week off in years. Maybe you want to blow that week into your transition time so you can relax, get ready and celebrate your new job.
Get It In Writing.
Now that you know what might be negotiable, decide what you really need. Reasonable people don’t negotiate everything. Go for your top-priority items. The way you handle negotiations will affect the way you begin your job. You want to be smart and ready to work with your new employers, not pushy and demanding.
Finally, ask them to put in an offer letter. This is a polite way to ask for it all in writing. This should not be taken as a sign of mistrust, but as a sign that you’re thorough, above board and business like. It’s a reasonable request. Don’t then be surprised if they ask you to sign off on your acceptance, too.
